
photo credit: cjc4454
Welcome to the first edition of the HTK blog link round up. We will vet and pass along insightful healthcare marketing posts from various industry publications on a weekly basis for our readers. Have a look at them and feel free to lend some additional resources in the comment thread. Also when possible we’ll note authors’ Twitter profiles addresses for easy following, as noted by the “@” sign before each name.
Mayo Clinic Using Videos, Blogs to Reach Far-Flung Staff by @Lindsey Miller, Writer for Ragan Communications
5 Key Mistakes Companies Make in Social Media by @Reed Smith, Owner of The Nformation Group
Healthcare Marketing: It’s All About Trust by @Jimmy Warren, President of TotalCom Communications
Why Healthcare Marketers Must Embrace “Attraction Marketing” by @Eric Brody, President of Trajectory
5 Ways to Make Your Healthcare Content Online Different from Others by @Ahava Leibtag of Aha Media Group
How Healthcare Institutions Talk To You by @Jay Parkinson M.D., Co-Founder of Hello Health
Global Conversations by @Lee Aase, Social Media Manager at Mayo Clinic
Healthcare & Social Media: LinkedIn Group Discussion Transcript by @Dan Dunlop, President of Jennings Branding & Advertising Agency
Shutting Down Social Media? Not Here. by @Paul Levy, President and CEO of Beth Isrel Deaconess Medical Center
Microsoft’s interactive H1N1 Tool – A Useful Two-Way Communication Channel? by @David Harlow, Health Care Lawyer and Consultant, Harlow Group LLC

