
This past year, we received two Aster Awards for excellence in medical marketing—one for Miller-Dwan Foundation’s 2004 annual report and another for Miller-Dwan Foundation’s 2005 employee campaign. The Aster Awards provide national-level recognition for healthcare organizations and advertising agencies that excel in medical marketing. Entries are judged on creativity, layout and design, typography, production, knowledge transfer and overall quality.
Healthcare Marketing Report also awarded us six national healthcare advertising awards at its Twenty-Third Annual Healthcare Advertising Awards. We received two gold awards, one for Miller-Dwan Foundation’s annual report and one for SMDC Health System’s urology campaign. We received a bronze award for Empire Health Services’ employee mailing campaign and three merit awards for Empire Health Services’ employee campaign, cardiac newspaper ad, and new logo family.
Our Miller-Dwan Foundation 2005 employee campaign was also featured in Marketing Healthcare Today’s November/December 2006 issue.